SEO Specialist

Shutterstock

(New York, New York)
Full Time
Job Posting Details
About Shutterstock
Shutterstock, Inc. (NYSE: SSTK), is a leading global provider of high-quality licensed photographs, vectors, illustrations, videos and music to businesses, marketing agencies and media organizations around the world. Working with its growing community of over 100,000 contributors, Shutterstock adds hundreds of thousands of images each week, and currently has more than 80 million images and nearly 4 million video clips available.
Summary
The Search Engine Optimization Specialist is a new role and will report to the Global Director of SEO. You will be responsible for helping evangelize SEO strategy and implementing tactics that will drive results and expose opportunities across our portfolio of brands, in one of the most dynamic and global organizations around. We are looking for a strong and passionate practitioner, as an SEO can only succeed through close collaboration and partnership with stakeholders across multiple functions, including marketing, technology, product, and customer support. You’ll have endless opportunities to grow and optimize this earned media channel as well as to help identify effective ways to keep Shutterstock growing fast, innovating and staying at the forefront of our industry.
Responsibilities
**Your typical day includes:** * Growing traffic, revenue and brand awareness, and developing supporting content via SEO using a myriad of tactics * Monitoring both onsite and offsite SEO signals for gaps and opportunities * Communicating with stakeholders about campaigns, landing pages, best practices and related strategies * Working with and inspiring a small-but-growing SEO team, along with external partners, to deliver awesome work, each day * Staying abreast of new trends and algorithm updates to ensure ongoing optimization is in-line with defined strategies * Supporting initiatives with a go-getter attitude where contribution is highly regarded * Assisting with supporting the organization’s needs to ensure that SEO goals can be exceeded * Evangelizing SEO and ensuring all teams/stakeholders are improving on their SEO knowledge and campaigns are rolling out with the right tactics each time **First three months:** * Gain an understanding of Shutterstock’s business, goals, and strategic objectives * Learn how to navigate the organization with the right stakeholders to achieve successful SEO results in campaigns, ad-hoc requests and initiatives * Understand and use the various data toolsets available; make SEO recommendations about improvement to content and sites * Get intimate with detailed SEO performance data and related keyword or subject trends * Put into effect, global tactics and efforts based around the top search engines in every region * Push optimization and growth through competitive analysis and tactical implementation **Three to twelve months:** * Analyze and drive implementation on key SEO on-site tactics * Stay current on SEO trends, search engine updates and best practices * Help foster better understanding of SEO across the organization (product, technology, customer support, marketing) through building strong relationships, teamwork, collaboration, communication, transparency * Work on off-site elements including building links, removing detrimental or low quality links, work with social media team for SEO Impact **Your success will be measured by:** * Achievement of goals related to traffic, revenue and new customer growth, along with improvement on search engine visibility * Demonstration of solid implementation, communication and throughput of quality work for the team and organization * Ability to pursue opportunities on-site and off through analysis of key SEO tactics for the business
Ideal Candidate
* Have at least 3+ years of experience in SEO, ideally in a global e-commerce environment * Possess superb communication skills, verbal and written * Are a natural collaborator and work well with many personality styles * Are a driven individual, multi-task and stay organized in a fast-paced, entrepreneurial environment * Enjoy working on challenging campaigns and building exciting new content * Embrace the use of data and apply it in optimizing and developing content that will bring results * Know how to diagnose and treat issues related to search engine updates, webmaster tools notices and from competitive change * Understand HTML, CSS, XML and have a working knowledge of javascript * Typically use 3+ chrome or firefox plugins to analyze SEO on a site and page level * Like to deliver results and make an impact on an organization * Take pride in quality work and successful SEO deployments
Compensation and Working Conditions
Reports to Global Director of SEO

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