Public Relations Manager

Shopify is a leading cloud-based, multichannel commerce platform designed for small and medium-sized businesses. Merchants can use the software to design, set up and manage their stores across multiple sales channels, including web, mobile, social media such as Pinterest and Facebook, brick-and-mortar locations, and pop-up shops. The platform also provides a merchant with a powerful back-office and a single view of their business.

We are looking for someone experienced and motivated to join our communications team to help shape the global story of Shopify Plus, Shopify’s commerce offering for high growth, high volume merchants. We’re looking for a motivated self-started to join our PR team. Your task will be to know the ins and outs of the ever-changing media landscape to help promote Shopify Plus and its merchants.

**You'll get to do things like:** * Develop, execute, analyze, and report on comprehensive targeted global media campaigns * Train and provide strategic advice and direction to company executives and spokespeople for media interviews, presentations, events, and more * Work closely with our product team to identify, plan, and execute media relations tactics to support product launches * Work closely with the marketing team to brainstorm unique story angles for feature stories * Analyze data for trend pieces * Work for a disruptive technology company * Build and lead a PR team * Research and identify unique customer case studies * Monitor and measure Shopify Plus presence in the media * Provide support to all internal and external stakeholders to protect and further the Shopify Plus brand * Ensure communications are consistent and leverage all opportunities to move Shopify Plus brand forward * Develop close, productive relationships with journalists, bloggers, and product reviewers * Mitigate damage to company with issues and crisis management

**You'll need to have:** * A passion for public relations and entrepreneurship * A strong strategic approach and the ability to take on complex communications initiatives * The ability to work with executives to build effective corporate and product messaging * The ability to secure high-level international media coverage * The ability to create compelling story ideas without the support of actual news * Experience working in a competitive media landscape like the U.S. * A comprehensive understanding of the tech and business media landscape, including: national magazines, national newspapers, broadcast, blogs, radio, trade magazines, webinars, podcasts, and more * The ability to excel in a chaotic, always changing environment * Established relationships with tier-1 editors, producers, journalists, and bloggers in the U.S. * Experience running a business unit within a large company * Excellent writing, editing, speech and presentation development skills * 8-10 yrs experience in public relations, communications or a related field **It'd be great if you also had experience with:** * Leading PR, Communications, or Media at a tech company * Managing B2B PR campaigns * Pitching international media * Planning and running events * Publishing on blogs and websites * Working at management level at an agency with experience working with tech clients