Marketing Manager, Corporate Recruiting

OutboundEngine is a 100 percent done-for-you email, social media and content marketing platform that helps business owners stay top-of-mind with customers and prospects, and turn online engagement into revenue. The cloud-based product automates the delivery of timely, tailored e-mail, social and content marketing campaigns for a wide range of industries.

This role reports to the Director of Marketing and will have a big impact on our ability to grow. Our company and team culture is relaxed but results-oriented. We’re proud of our ability to move fast, get things done, and still keep the atmosphere light and fun. This role isn’t for someone who’s satisfied with the status quo--you’ll be expected to proactively identify opportunities for growth and pursue them relentlessly.

* Manage a budget to achieve monthly lead generation goals * Use online and offline marketing channels to build a pipeline of qualified candidates * Test channels, targeting and messaging to learn what works best * Track every campaign and ruthlessly optimize for ROI * Maintain our corporate recruiting website and third party profiles * Represent OutboundEngine at events around Austin and beyond * Establish relationships with local colleges and lead our participation in the campus recruiting process * Form a close partnership with our recruiters, equip them with the tools they need, and gather feedback to drive campaign improvements.

* 3-5 years’ demand generation experience in a high-growth environment * Track record of success running performance-oriented marketing campaigns across multiple channels * Experience testing audience, copy, creative, landing pages and other campaign elements * Strong writing skills, including copywriting for the web and sales collateral * Data-driven, analytical and detail-oriented personality * Experience coordinating events * Experience establishing partnerships with targeted organizations * Positive attitude and flexibility to meet the ever-changing needs of a fast-growing startup * Basic design and web development skills (Adobe CS, HTML, CSS, etc) are helpful, but not required.