Email Marketing Specialist

OutboundEngine is a 100 percent done-for-you email, social media and content marketing platform that helps business owners stay top-of-mind with customers and prospects, and turn online engagement into revenue. The cloud-based product automates the delivery of timely, tailored e-mail, social and content marketing campaigns for a wide range of industries.

OutboundEngine, the leading done-for-you marketing automation platform for small businesses, is looking for an Email Marketing Specialist. We’ve raised $33.8M in funding, have over 8,000 customers on our platform, and are on pace for 100% revenue growth this year. Our marketing team needs a driven, creative and detail-oriented Email Marketing Specialist to help us ramp up revenue generation via intelligent email marketing.

* Design, code and execute email marketing programs that drive revenue from multiple audiences: * A large (and quickly growing) prospect list * Inbound leads from organic and paid sources * Current and past customers * Enterprise and national accounts * Industry outreach partners * QA all programs and campaigns with a fanatical attention to detail * Build high-conversion landing pages * Set up and track programs using Marketo * Assist in planning, strategizing and analyzing campaigns/performance * A/B test various aspects of campaigns and landing pages * Work with multiple stakeholders across departments to meet their email marketing needs * Support employee recruiting, events and corporate communications

* 1-3 years’ experience with email marketing and lead nurturing * Intermediate proficiency in HTML, CSS and Adobe Creative Suite * Experience designing, coding and executing email campaigns * Familiarity with marketing automation and CRM platforms (particularly Marketo and Salesforce) preferred * Strong copywriting skills * Ability to create limited design assets for email campaigns * Ability to think creatively without sacrificing attention to detail * A commitment to ongoing learning, testing and improving * Positive attitude and flexibility to meet the ever-changing needs of a fast-growing startup This role reports to the Marketing Manager and will help us dramatically scale our ability to convert leads with smart, targeted email marketing. Our company and team culture is relaxed but results-oriented. We’re proud of our ability to move fast, get things done, and still keep the atmosphere light and fun. As a direct contributor to revenue generation, you’ll be making a real, measurable impact on the success of the company. This role is perfect for someone who is excited to learn and thrives in a fast-paced environment.