Social Media Strategist

Ogilvy & Mather

(New York, New York)
Full Time
Job Posting Details
About Ogilvy & Mather
Ogilvy & Mather, Network of the Year at Cannes for the 5th year running, is one of the largest marketing communications companies in the world. Through its specialty units, the company provides a comprehensive range of marketing services including: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; healthcare communications; direct, digital, promotion, relationship marketing.
Summary
The Social@Ogilvy team is looking for a Social Media Strategist to work alongside a team of strategists, account managers, art directors, and senior leaders in the successful development and execution of social strategies and content for a large B2B and B2C client. This position is an integral part of the Social@ team, and will contribute strategic and creative thinking while managing the robust content and editorial schedule of a key B2B/B2C client. The successful candidate will liaise between the creative and strategy teams, oversee the development of creative elements and ensure proper strategic execution, organize a number of moving content pieces, and provide support to community manager. This person will also work closely across internal departments – paid, brand, etc. – to ensure collaboration and alignment.
Responsibilities
* Work closely with brand strategist, brand managing editor and creative team to oversee development of monthly editorial content calendar, ensure content maps to message platforms, and adheres to brand tone and voice * Work closely with content production leader to provide feedback on content, ensure on-time content delivery, and ensure all content aligns with brand strategy * Think creatively to produce new ideas and content initiatives each month/quarter/year for a consistently superior social content calendar * Manage multiple deliveries and priorities in the timely delivery of creative assets * Provide leadership, guidance and support to community manager * Work closely with internal team on the development of creative social strategies * Liaise with internal teams as well as client to manage and procure content sources * Work closely with paid social lead to develop paid recommendations and A/B content tests on monthly basis * Manage execution of social media campaigns * Provide strategic creative insight in quarterly reporting * Innovate solutions and efficiencies in content and editorial planning * Contribute strategic thinking to brand initiatives
Ideal Candidate
Key skills for this position include the ability to work in a fast paced, highly collaborative environment, an ever-present attention to detail, the ability to shift and reprioritize quickly, promptly and effectively problem solve, deliver results through ambiguity, the flexibility to engage with differentiated inputs, and the ability to see the big picture and demonstrate it using the numerous puzzle pieces of content and information. This person needs to feel comfortable stepping into various roles – from community management to campaign strategy – at any time to support all members of the team. There are many opportunities for the person in this role to think creatively, at times unbounded and at other times within a strict set of constraints. This role is perfect for someone who is looking to stretch his or her capabilities and grow quickly. * 2-3 years of relevant work experience in social media * Deep knowledge of and passion for social media and digital culture * Experience with a financial and/or B2B client a plus * Outstanding communication, research and analytical skills * Clear experience with process management, including organization and time management * Must be extremely detail oriented, collaborative, but able to work independently in a fast paced, deadline driven environment * Ability to work effectively and proactively within a team setting * BA/BS

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