Creative Director, Better Homes & Gardens Marketing

Meredith Corporation

(New York, New York)
Full Time
Job Posting Details
About Meredith Corporation
We are Meredith Corporation, a publicly held media and marketing services company founded upon serving our customers and committed to building value for our shareholders.
Responsibilities
Work closely with Associate Publisher of Marketing to create the BHG brand identity and ensure that all materials properly bring the brand to life from a visual standpoint. The Creative Director will oversee the design direction of presentations, sell sheets, mock ups, etc. The Creative Director will be responsible for having real time knowledge of all relevant technology regarding delivering presentations, video, eblasts, to ensure the brand is always presented as contemporary. They will also collaborate on video and premium development. They will be responsible for helping to brainstorm high impact ideas as well as unique marketing concepts. The Creative Director is responsible for the overall design aesthetic of in-book units (both promotional and advertorial) and must ensure that they meet our brand standards. This individual will oversee an Art Director as well as freelancer/s as needed. They will be required to mentor the staff and ensure they are getting the highest quality work that is needed for the brand. **Essential Job Functions** * 50% Develop and reinforce BHG’s visual brand identity. * 20% Design all in book, online materials * 15% Brainstorm, create mock ups * 15% Collaboration on video and premium development
Ideal Candidate
**Education:** * College Educated, designer **Experience:** * 8- 10 years working for a magazine brand that also has a web/digital presence * Specific Knowledge, Skills and Abilities: * keynote, PowerPoint

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