Data Strategy Analyst

MarketShare

(Los Angeles, California)
Full Time
Job Posting Details
About MarketShare
MarketShare is the world’s leading analytics technology provider for major brand marketers. We are the industry-leader, pushing the envelope in predictive, state-of-the-art analytics and organizational decision-making.
Summary
Data is rarely perfect. The role of the data strategy team is to ensure we build and deliver the highest quality analytic databases to support complex analytics. You will work closely with a team of marketing strategists and scientists to assess what data is available to solve C-level marketing investment questions. As a data strategist you will be hands-on, managing client projects from data assessment and analysis to delivering a final analytic dataset. We are hyper-focused on quality and customer service.
Responsibilities
* Profile client and 3rd party data from a multitude of sources for usefulness in analytics, and architect ways to wrangle and join this data together. Common tasks involve data mapping, identification and application of business rules to data sets and resolving varying date granularities. * Document requirements and gain consensus across internal and external stakeholder teams. * Manage data collection from clients, data review and quality checks of incoming data to ensure high quality data is used in database processing. * Profile data using different query and visualization tools (e.g. Excel, SQL, and Tableau). * Present data for validation to clients and internal teams. * Communicate technical requirements to development teams. Work with internal developers to answer questions and resolve ambiguities. * Managing workstreams and priorities for client projects; Organizing messy aspects of projects. * Participate in client interactions; review data with clients and statisticians using Excel, Powerpoint, data visualization tools.
Ideal Candidate
* 1+ years of experience in data collection, data analysis, quality assurance. * Advanced proficiency with software tools such as Excel/VBA to gather and assess data and PowerPoint to build presentations. * SQL, R, Python or other data analysis language experience. * SAS, SPSS, Tableau or business intelligence tool experience. * Ideal if you have specific experience in the ad-tech industry, a marketing agency, consulting. * Excellent diagnostic skills to analyze and identify discrepancies within data sets and identify solutions * Resilient work ethic with the capability to adapt to the situation, flexibility and nimbleness in terms of work planning, and the ability to think quickly on your feet. * Client-facing or consulting experience is a plus as you will need to confidently communicate and partner with both internal and external clients. * BS or BA (Bachelor Degree preferably in computer science, statistics, mathematics, marketing, or economics)

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