Director, Brand and Buzz

Magnetic

(Tampa, Florida)
Full Time
Job Posting Details
About Magnetic
Magnetic is a technology company with a marketing platform for enterprises, brands and agencies. Our prospecting, remarketing and merchandising solutions help marketers find, keep and bring back customers across channels and devices. These solutions are powered by our unique data including purchase intent and behavioral insights.
Summary
Magnetic is full of independent thinkers on a mission to understand people’s needs and desires and do something useful with them. We love tech, data, and algorithms. And we also love to attract top talent in all areas of expertise. Bring your passion to the team to create stories that elevate and promote Magnetic’s brand, culture and products.
Responsibilities
* Implement external communications plans that span across trade press, partners, prospects, and clients in order to position the company and communicate our business value. * Develop and manage the company’s public relations strategy, including our relationship with external PR agencies. * Lead content initiatives and develop a cohesive content strategy to support thought leadership and demand generation. * Identify trends from Magnetic’s data and insights, and perspective from industry research. * Craft and design original content that can be utilized across marketing channels, including, but not limited to blog posts, articles, interviews, speaking abstracts, e-books, white papers, infographics, etc. * Oversee and create brand collateral and content, including company materials, presentations, videos, etc. * Work with key stakeholders to develop and execute on speaking and press opportunities. * Collaborate with marketing team and work cross functionally to support sales enablement, product launches, events, lead / demand generation and internal communications.
Ideal Candidate
* Clear communicator who takes complex ideas and turn them into digestible concepts * Passion for developing stories related to industry trends. * A driven strategist that can balance creative, analytical and strategic thinking. * Strong collaborator who values input and new ideas. * Distinctive writing skills that can be tailored for everything from thought leadership to culture-oriented, and technical product content. * Experience working on a cross-functional team. * Ability to be self-directed and handle cross-functional projects. * Deadline driven and comfortable working within a fast-paced environment and high-growth organization. * 6 years of combined experience working in marketing, communications, and/or public relations (B2B experience is a must). * Experience working in advertising tech or marketing tech. * Knowledge of digital marketing landscape and technology-related trends (SaaS experience is a plus)
Compensation and Working Conditions
Benefits Benefits included

Additional Notes on Compensation

Full benefits (medical/dental/vision) with Sherpaa access. 401k plan, commuter benefits, and thousands of discounts and perks.

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