Partner Marketing Manager

LiveRamp

(San Francisco, California)
Full Time
Job Posting Details
About LiveRamp
LiveRamp is the leader in data connectivity, helping the world’s largest brands use their data to improve customer interactions on any channel and device. We thrive on mind-bending technical challenges and value entrepreneurship, humility, and constant personal growth.
Summary
We are seeking an exceptionally gifted contributor to join our team, taking responsibility for creating and implementing go-to-market plans with key LiveRamp partners, including the most central and innovative companies in the adtech/martech ecosystems. You’ll be responsible for executing go-to-market activity for partners in conjunction with your cross-LiveRamp counterparts. Our partner marketing team interacts across LiveRamp, and requires skills working with stakeholders in multiple functional areas. The partner marketing team engages directly with partners and clients and requires comfort interacting with all levels of partner and client personnel. This job requires a blend of capabilities including product marketing, business development, and company analysis. The ideal candidate will have multiple skills including experience in relevant adtech/martech companies, exposure to B2C marketing, business analysis, B2B selling, and an overall passion for taking solutions to market.
Responsibilities
* Work closely with platform team and LiveRamp stakeholders to develop and implement joint go-to-market programs that achieve specific objectives. * Ensure the success of each partner program by tracking progress and driving implementation. * Ensure joint LiveRamp / partner solutions are properly advocated for in LiveRamp, partner, and industry channels. * Take responsibility for a solution category, understand its important features and benefits, and ensure that the category and the partners that comprise it are properly promoted across LiveRamp and industry events. * Team with demand generation and marketing communications to create compelling marketing plans for your partners and solution categories that drive leads into the LiveRamp pipeline. * Provide internal and external thought leadership around your partners and categories - you should enjoy writing, speaking, and evangelizing both internally and externally. * Build strong relationships across the organization that allow you to accomplish all of the above, and ultimately move the needle for LiveRamp.
Ideal Candidate
* Minimum 3 years experience in business development, product marketing, partner marketing, go-to-market roles. The more experience, the better - there’s no such thing here as “too experienced.” * Entrepreneurial orientation - you have the ability to find or develop a successful approach. * Ability to understand the LiveRamp product offerings at a detailed level, analyze, understand, and present partner offerings. * Exceptional writing, editing, and content creation skills. * Strong presentation and oral presentation skills - you should be comfortable in front of an audience. * Comfort engaging with partner enterprises at all personnel levels. * Staying power - your resume shows some material stints of time with some great companies. * Type S(tartup) personality: smart, ethical, friendly, hard-working and proactive. * Comfortable with data.
Compensation and Working Conditions
Benefits Benefits included
Reports to Head of Partner Marketing

Additional Notes on Compensation

Health and Saving. Receive the benefits of comprehensive health, dental, vision and disability insurance along with a 401k matching plan.

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