Product Marketing Manager

Kargo

(New York, New York)
Full Time
Job Posting Details
About Kargo
Kargo is the leader in mobile brand advertising. Bringing together creativity, technology and quality, Kargo empowers advertisers to break convention and build connections with consumers on the most important screen today – the phone.
Summary
As a Product Marketing Manager, you’ll be a key driver for outbound marketing activities around Kargo’s products. You’ll craft the messaging and positioning for new products through market research and through a key understanding of Kargo’s suite of customer facing initiatives.
Responsibilities
* Key member of the team, driving the execution of go-to-market strategies to help enable successful product launches * Lead training sessions with internal & external customers for new products while communicating the value of our platforms, ad and data products * Work cross-functionally across teams including Product Management, Marketing, Strategy, Sales, Publisher, and Training * Work with other Product Marketing team members to organize and distribute customer newsletters around product releases and ongoing maintenance * Maintains internal and external relationships with Kargo customers to ensure products, objectives, and tactics are properly communicated and represented * Understands competitive landscape and creates messaging to highlight strengths and diffuse threats * Publish ongoing industry POV’s around relevant topics and products in digital advertising
Ideal Candidate
* BA/BS degree or equivalent practical experience * 2-4 years of professional experience * Highly organized with attention to detail * Proficient in Word, Excel and PowerPoint * Skills in design, copywriting, product development, or public speaking are a plus * Strong knowledge of digital advertising ecosystem including ad products, data, programmatic buying and self-service tools

Questions

Answered by on
This question has not been answered
Answered by on

There are no answered questions, sign up or login to ask a question

Want to see jobs that are matched to you?

DreamHire recommends you jobs that fit your
skills, experiences, career goals, and more.