Senior Associate for SEO

IProspect

(New York, New York)
Full Time
Job Posting Details
About IProspect
iProspect is a digital and search engine marketing agency that acts as a consultant specializing in search engine optimization (SEO), paid search, social media, and mobile arenas. It helps brands and companies increase traffic on their websites through its innovative digital media strategies.
Summary
Due to our growth, iProspect is seeking Senior Associates to join the SEO practice in our New York office. The Senior Associate supports the day-to-day management of SEO campaigns and delivering strong business results. This role is responsible for executing SEO strategies, ensuring that all SEO deliverables are executed on time and of a high quality.
Responsibilities
* Plan, manage, and execute multiple SEO campaigns, which includes account setup, strategy development, organization, and management with minimal to no supervision necessary * Provide SEO expertise for keyword research, reporting, linking campaigns, conversion goals, on-page optimization, social media, local search, image and video optimization, digital asset optimization, and mobile search for clients of easy to average difficulty * Execute tactical and strategic deliverables around link building, content development, site analysis and other practices, and teaching / coordinating similar activities with SEO Coordinators * Manage day-to-day communication with client contact for all things SEO, including best practices, presentation decks and assisting with strategy plans, in conjunction with other channels and team members * Perform analysis on key performance indicators and make recommendations based on to-date performance * Monitor trends on SEO best practices and techniques to ensure top website ranking and identify new opportunities, proactively research SEO issues and formulate solutions
Ideal Candidate
* Must have 1-2 years of experience with SEO, preferably with more than one client at once * Practice of advanced SEO theory and applied techniques (web ranking, link analysis, data analytics, etc) * Proven knowledge of HTML/CSS, basic server functions, and the definitions and SEO implications of advanced website * techniques (AJAX, Flash, HTML 5) * Proven knowledge of website technologies such as platforms and CMSes preferred * A working understanding of PPC, Display Media, Affiliates, Feeds, Mobile, Social and Attribution * Experience in multiple client verticals preferred * Familiarity with SEO reporting platforms such as Brightedge and Conductor, and analytics such as Omniture, Coremetrics and Google Analytics * Bachelor’s Degree Required **Competencies** * Proven track-record of increasing traffic, improving brand and site visibility within major search engines for important keywords, increasing site authority through trusted and natural link building, and surpassing client conversion goals * Proven ability to manage multiple projects, drive hard to completion, and deliver effective results * Successfully manage client workflow and achieve on time delivery of projects and reports * Expanding experience to encompass all points in the life cycle of a website: new site development, early / low-hanging fruit, mature SEO campaigns, and transitioning to new version of a site * Able to effectively identify site issues and opportunities, and communicate and prioritize how to address them

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