Global Communications Director of Brand and Consumer Communications

You know us best for our processors. But we do so much more. We are makers, catalysts and inventors. We innovate at the boundaries of technology to make amazing experiences possible for business and society, and for every person on Earth.

Description: The Director of Brand and Consumer Communications is responsible for integrated communications vision, strategy and execution for Intel's brand campaign and related global PR programs to drive broad mass media/consumer awareness of the company's amazing products and technologies. This newly created role and effort is a core pillar of a significant brand re-launch underway.

Responsibilities: * Oversees and directs internal and external communications for brand strategy and activations: public relations, digital influencers, employee communications, events and promotions. * Strategic planning: utilizes market and competitive analysis, and related brand and product positioning. * Build and manage a small in-house team and significant global agency resources and programs. * Enhance storytelling by bringing Intel's brand, values and product experiences to life in new and unexpected ways. Establish market leadership position for our brand and thought leadership assets. * Manage the implementation of integrated communications plans to extend core communication strategies across all elements of the brand marketing mix. * Develop and track metrics and success criteria for all brand communications program activities. * Optimize and track annual marketing plan and budget for the marketing/communications/event program and its activities, monitor progress, assure adherence and evaluate performance.

Qualifications: * Bachelor's degree in marketing, advertising, public relations or closely related discipline * Minimum 10 years directing consumer and brand communications, using a broad marketing mix (PR, digital, employee activation, etc.) of integrated approaches. * Minimum 5+ years of experience in a Director level position or above. * Minimum 5+ years of experience leading and directing an in-house and agency team * Proven success in launching/repositioning products in their respective markets preferably in the technology/telecommunications industries. * Fully conversant in digital and social influencer. * Experience in running global consumer PR campaigns. * Innovative and visionary thinker, as demonstrated by leadership capabilities and accomplishments. * Excellent verbal and written communications skills with the ability to communicate across all stakeholder groups. * Demonstrated ability to manage outsourced communications activities, including work performed by agencies/consultants to create best-in-class global programs * Direct experience managing, building, and maintaining global brands.