Digital Marketing Client Manager


(Denver, Colorado)
Full Time
Job Posting Details
* Develop and implement online marketing strategies and tactics for growing and maintaining the Health & Life insurance lead generation verticals * Consistently innovate and design end-to-end online marketing strategies for Health & Life insurance * Develop, conduct, report on and implement the results of on-going landing page CRO tests in collaboration with the UX Designer * Perform on-going creative testing to maximize performance and implement results across marketing channels such as affiliate, e-mail, and CPC  marketing * Utilize reporting to set and reach performance goals * Develop accurate monthly forecasts of lead volume and costs to align with the rest of the team and assist in overall strategy development * Stay in tune with industry trends to maintain and update website and marketing content to stay current in a fluid marketplace * Develop an understanding of different lead monetization paths and deliver unique strategies to grow and optimize each path
Ideal Candidate
* 3+ years of digital, online marketing experience * Must have a proven track record of producing well-executed campaigns on time and within budget * Experience with developing creative requests and testing * Self-starting, results-oriented, with an entrepreneurial spirit * Eagerness to learn and grow in both industry and company knowledge * Familiarity with social media advertising, such as Facebook advertising, Yahoo Gemini * Be comfortable using a content management systems, such as Wordpress or Orchard * Experience writing/editing some HTML/CSS, a plus * Proficient with MS Office (particularly Excel), comfortable learning new computer tools and interpreting data * Demonstrable experience using marketing platforms and analytics, such as Google Analytics or Adobe Analytics * Must thrive in a fast-paced environment, with the ability to juggle multiple priorities on a daily basis * BA/BS required


Answered by on
This question has not been answered
Answered by on

There are no answered questions, sign up or login to ask a question

Want to see jobs that are matched to you?

DreamHire recommends you jobs that fit your
skills, experiences, career goals, and more.