Product Manager for Channel Products

IgnitionOne

(Atlanta, Georgia)
Full Time
Job Posting Details
About IgnitionOne
We are the unified, data-first digital marketing platform. With a global footprint of over 450 employees in 17 offices across 10 countries, IgnitionOne is one of the largest independent marketing technology companies in the world. We have one goal: to help marketers win.
Summary
IgnitionOne is looking for a Product Manager to join the Channel Products team of IgnitionOne, the group focused on solutions that provide synergy and integration across our digital marketing product offerings. This Product Manager role will be focused on strategic development, prioritization, and implementation of our channel products and will be located in our Atlanta, GA office reporting to our VP of Channel Products. The scope of the position will include assisting in our cross channel strategy and design of product specs that span our entire application stack: tracking, tagging, audience management, campaign orchestration, channel activation, creative management, APIs, 3rd party data integrations, analytics and reporting.
Responsibilities
* Translates product concepts into detailed product requirement documents (PRDs) including personas, use cases, process flow diagrams, wire frames, prototypes, etc. * Works with one or more development teams as a Product Manager to clarify requirements, develop user stories, build out and groom backlogs, ensure scope and priorities are clear, etc. * Works with customers and internal user groups to solicit feedback on new product features and enhancements * Assists in building out roadmaps including providing and prioritizing a backlog of recommended features with high level estimates from development teams * Conducts industry research including competitive intel * Liason to the Engineering team and Scrum Master, working with them to ensure proper resource availability and ability to deliver and maintain our products * Leads the generation of product deliverables for customer facing teams including Customer Success, Training, Product Marketing, and Sales * Communicates and evangelizes product releases * Coordinates and performs user acceptance testing to ensure that the end product adheres to functional specifications and user story acceptance criteria
Ideal Candidate
**Qualifications:** * BA/BS degree or higher * 2+ years experience as a full-time product manager focused on data systems and backend supporting applications * Experience creating detailed functional specifications and wireframes for complex applications * Proven ability to work with cross-functional teams to deliver results * Understands advertising and marketing metrics and KPIs * Strong desire/self-motivation to learn new technologies and frameworks * Completes tasks with excellent organizational and communication skills * Understands the importance of documentation and design standards * Works effectively in a fast-paced and constantly changing environment * Comfortable with resolving competing priorities, and meeting project deadlines **The following qualifications will distinguish candidates from others:** * Certification as a Scrum Product Owner * Knowledge of digital advertising and data generated and used within the digital advertising industry * Experience working with Ad Servers (DoubleClick, Facebook, Turn, Sizemek, etc.) and DMPs (Krux, Exelate, Rocketfuel, BlueKai, etc.) * Experience working in a dynamic startup environment * Track record of implementing complex applications
Compensation and Working Conditions
Reports to VP of Channel Products

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