Marketing Manager

HP

(Boise, Idaho)
Full Time Travel Required
Job Posting Details
About HP

Our vision is to create technology that makes life better for everyone, everywhere — every person, every organization, and every community around the globe. This motivates us — inspires us — to do what we do.

Summary

Drive the definition of new products and solutions through R&D, Printer Marketing and Solutions teams. Deliver detailed product roadmaps that are aligned across Supplies and Printer GBUs

Responsibilities
  • Based on a strong knowledge of trends in the industry, customer needs and competitive landscape, provide input on the product direction and key strategies
  • Analyze competitors' offerings and positioning to insure a strong HP portfolio that is competitive in the market
  • Apply pricing strategy, conduct pricing analysis and set target pricing for products
  • Understand differentiated market needs across transactional vs contractual, and propose appropriate portfolio and pricing across those segments
  • Will work closely with Regional Category Management, R&D, Printer Product Marketing, Operations, Finance, Marketing/PR teams
  • Seen by Regions and sales Teams as an expert in the products/services/solutions
  • Own strategy, reporting and analysis, coordination of various supplies reordering solutions. Work with solutions development teams and across organizational groups to insure an aligned offering and market positioning
  • Lead special projects / strategies on an as-needed basis
Ideal Candidate
  • Bachelor degree in Marketing/Finance/Business/Technical
  • 5 years professional experience in product marketing/management
  • MBA preferred
Compensation and Working Conditions

Working Conditions

Travel - Yes, 25 % of the Time

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Boise, Idaho
Skills Desired
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  • Marketing
  • Product Management
  • Technical Knowledge
  • Product Marketing
  • Finance
  • Business
  • Competitive Landscape
  • Product Roadmap

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