Offline Marketing Manager

Launched in 2011, HotelTonight offers the world’s best mobile apps for booking hotels. We make it remarkably easy to book great hotels at amazing last-minute rates on your mobile device, for tonight, tomorrow and next week. When hotels have unsold rooms, they load them onto the app, which means incredible deals. We screen every hotel featured, and only work with ones you'll love.

You'll help drive the day-to-day strategy and execution of offline media (TV, radio, out-of-home, print, etc)., reporting, analysis and optimization. This is an amazing opportunity for quantitative individuals who want to be part of building the next big brand in travel. The optimal candidate has experience in offline media, analysis and integrated marketing.

* Manage the strategy and execution of offline marketing channels, including but not limited to TV, radio, out of home and print * Partner closely with Acquisition, CRM, Creative and PR on integrated marketing * Manage creative development requirements, execution, trafficking and optimization of offline marketing collateral * Analyze and interpret data to refine offline channel performance and optimize all media buys to achieve goals

* 3-5+ years of dedicated offline marketing experience, working with TV, radio, print and other offline channels * Experience with lift analysis to accurately measure performance given multiple online and offline marketing campaigns will be running simultaneously * Critical thinking skills and a creative mind to successfully orchestrate HotelTonight’s first large-scale brand campaigns * BA/BS in Marketing or equivalent