Marketing Communications Manager

Fannie Mae serves the people who house America. We are a leading source of financing for mortgage lenders, providing access to affordable mortgage financing in all markets at all times. Our financing makes sustainable homeownership and workforce rental housing a reality for millions of Americans.

Operate with considerable latitude in performing highly complex duties related to developing new products or improving existing products and related policy updates for an assigned marketing initiative or customer group. Provide expertise in developing new concepts, techniques, and standards. Utilize wide-ranging experience to conduct research and problem-solving on highly significant matters. May operate in a lead role within the team.

KEY JOB FUNCTIONS * Lead process of developing and defining business requirements for mortgage products and related policies. Partner with lenders and customers on new business strategies. Conduct research and analyses. Assess market needs and opportunities. Provide recommendations. * Resolve issues. Manage timely and effective product delivery and deployment. * Establish, maintain, and adhere to appropriate compliance and controls related to product development. * Test products. Ensure that products and product enhancements yield expected business results. * Manage lender and vendor implementations. * Educate customers. Oversee development of product documentation, FAQs, reference materials for internal and external audiences, and customer training. * Design and develop marketing initiatives, promotions, and communications related to specific products, product lines, or product areas. * Provide ongoing marketing support to ensure competitiveness of existing products. Recommend enhancements. * May perform complex market research projects or participate as a team member on projects at the highest level of complexity. Provide information to internal and/or external customers.

* Strong background in customer and/or product marketing. * Business experience managing the rollout of new business initiatives or products/solutions. * Understanding of how complex technology is deployed and used in a business setting. * Ability to identify and persuasively communicate unique value propositions and differentiators. * Ability to identify themes and generate insights based on customer and market feedback. * Experience working on and/or delivering complex projects. * Excellent written and verbal communication skills * Experience contributing to and executing on both business and technology strategic initiatives. * A team player with a collaborative working style and a willingness to contribute to all aspects of team's work product. * Demonstrated ability to create an atmosphere of shared purpose and fosters an environment of * Understanding of both the primary and secondary mortgage market