Mobile Product Marketing Manager
Ebates
(San Francisco, California)Ebates is a profitable, high growth e-commerce company based in San Francisco. We offer a casual but fast-paced environment where creativity and effective teamwork and collaboration are rewarded. We are changing the way people shop online, and we strive to provide the best possible customer experience - not to mention cash back on every purchase, with no strings attached.
- Execute successful marketing campaigns to drive App Installs and Buyers
- Develop go-to-market vision and success metrics for new features and ongoing marketing initiatives to drive adoption of existing ones
- Understand the competitive landscape and target markets in strategies and messaging
- Collaborate effectively with cross-functional teams – marketing, user experience, engineering, sales and marketing operations - to achieve maximum results.
- Work with our General Manager and cross-functional teams to Define value proposition, user benefits, and product positioning for each release and campaign
- 3+ years mobile advertising experience
- Placed $1MM+ in ad and media spend
- Experience in digital analytics (Flurry, MixPanel, etc.)
- Experience managing promotions in the digital space
- Robust knowledge of the mobile and emerging tech landscape and trends
- Ability to prioritize initiatives to achieve the maximum impact
- Strong project management skills
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