Group Manager - XD - Visual Design

Our business is helping yours. Our focus is making a genuine impact on our clients and their customers through innovative digital services, business solutions and design-led experiences, delivered through the power of people and the Microsoft ecosystem.

The Content Strategist leads strategy, content creation, and implementation of new media initiatives for clients. This role applies digital, content, and writing expertise to provide vision into a diverse set of digital solutions. Content Strategist will oversee and help improve the work of the team’s writers and other creatives. The Content Strategist helps clients adopt "outside-in" philosophies and practices to help them become more competitive.

* Leads development of strategy for content creation in all phases of Offering Development projects. * Develops user-centric messaging and copy for offering sales and sales enablement materials * Interviews Global Portfolio Leads and other SME’s to capture ideas and value propositions * Provides guidance on materials development to Creative Team * Provides strategy and content for user-centric internal communications * Researches and leverages data and other intelligence to shape strategies and metrics that help clients adapt to changing markets and trends * Helps develop and enforce team SLAs * Creates and/or recommends relevant digital marketing strategies, tactics, and content to develop actionable strategic and tactical plans that gain buy-in from clients * Works with sales, delivery, and strategy leads to win new business * Leads development of content strategies for initiatives and communications * Leverages digital and new media expertise to drive client results * Key Role Skill & Capability Requirements: * Extensive experience with digital/new media techniques * Experience creating and managing workflow (including creating and managing governance) to support the creation of internal and external offering materials * Experience working in agency, B2B and/or B2C setting in copywriting, marketing, content creation, or strategy role * Creative thinker and assertive problem solver with a keen, quick, analytical mind * Experience targeting specific goals, focused metrics and KPIs when setting strategy, but able to see beyond the metrics as needed * Proficient with best practices for SEO, social media, email marketing, and blog writing * Maintains active presence in relevant digital strategy communities

**Preferred Education Background:** * Bachelor’s Degree in marketing, communications, or similar field **Preferred Years of Work Experience:** * 10-15 years **Preferred Years of Management Experience:** * 5 years **Scope of Work:** * Business or thought leader responsible for managing and driving front-line operations and execution of one or more projects, programs, or services * Focused on creating and executing plans to meet established operational objectives, and able to establish new operational objectives * Scope of responsibility is large-scale/complex * Requires depth and breadth of business knowledge beyond own discipline to ensure appropriate operational integration **Accountabilities & Metrics:** * Accountable for verifying accuracy and quality of others' work products against established standards, precedents, and best practices * Accountable for training targets * Accountable for project and annual goals **Relevant Additional Details:** * Agency Copywriting Experience Preferred