Digital Advertising Associate

Anne Lewis Strategies

(Washington, District of Columbia)
Full Time
Job Posting Details
About Anne Lewis Strategies
At Anne Lewis Strategies, LLC, a strategic online communications consulting firm in Washington, D.C., we work with some of the nation’s leading Democratic and progressive campaigns.
Summary
We are seeking a full-time Digital Advertising Associate to help develop, execute, and optimize online advertising and acquisition for our growing client base. If you’ve seen an ad in your Facebook newsfeed or on a website and wondered why it’s there, this may be the job for you. You obsess over details and are intensely curious about how to achieve better results – and you don’t shy away from digging into data to do so.
Responsibilities
* Helping achieve clients’ acquisition and advertising goals in the short term, with an eye toward driving long-term fundraising and engagement success; * Researching and developing online advertising creative in conjunction with client, writing, and design teams; * Setting up ad campaigns and targeting through ad networks such as Facebook and Google; * Identifying and acting on opportunities to optimize performance; * Regularly reporting on results, including presenting them to clients; * Working with client teams to develop advertising plans and projections; * Staying on top of the latest digital advertising trends, networks, and formats; * Working in CRM systems such as Salsa and BSD Tools to build landing pages and perform other tasks necessary to run ads; and * Supporting other teams, such as the technology team, as needed.
Ideal Candidate
* Obsessive attention to detail and intense curiosity; * A passion for using technology to help good causes – whether they’re nonprofits or political candidates; * Excellent quantitative reasoning skills, proficiency using Excel, and ability to apply data to strategic decisions; * Strong writing and editing skills; * A comfort working with various technology platforms and HTML; * At least 1-2 years experience, including past internships and part-time work. Experience with digital advertising on sites such as Facebook and Google is particularly appreciated, but not required; * Ability to juggle and multitask on multiple projects in a deadline-driven environment; * Willingness to take the initiative and use good judgment to resolve issues; * Ability to collaborate on a team both internally and externally; * Background in digital communications, fundraising, advertising, and/or marketing is strongly preferred; * Graphic design and website development experience is a plus.

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