Senior Region Channel Lead

For more than 160 years, Anheuser-Busch and its world-class brewmasters have carried on a legacy of brewing America’s most-popular beers.

• Manage the implementation of brand programming within channel to deliver share growth.
• Mange the trade spend and ROI for menu programs Cascade and examine promotions, modifications and CM/CSM strategy directives.
• Direct channel specific pilots; manage optimization of each of channel’s key levers.
• Cascade annual/trimester channel blueprint (Initiatives and Programs).
• KPIs – Channel Volume and MACO for Region – Program objective execution.

• Bachelor’s Degree required, MBA preferred.
• 5-7 years of sales and marketing experience.
• In-depth knowledge of regional marketing and sales organization.
• Strong communication skills both external and internal, required.
• Proficiency in PowerPoint, Excel and internal system tools, required.
• Must possess an in-depth knowledge of On-Premise channel.