Marketing Operations Manager

With over a decade of experience as a leader in financial technology, our AffiniPay development team has built a proprietary, end-to-end payment system that is used by tens of thousands of professionals and organizations across a variety of industries. Our robust platform is driving professional practices forward and improving the way that professionals get paid.

As a Marketing Operations Manager, you will work to create scalable processes that ensure best practices in lead generation and database management. You will also conduct data analyses that will be used to inform strategic decisions by stakeholders from across the company. You will be working in a fast-paced environment managing multiple projects at once.

* Manage technical aspects of key marketing systems including marketing automation (Pardot) and Salesforce.com, used to generate, distribute, and report on leads. * Establish and maintain scalable processes that ensure best practices in campaign and lead management, including lead scoring. * Work directly with sales management to ensure lead flow process is optimized. * Create and maintain metrics reports on marketing and sales activities, effectiveness, and business impact. * Analyze marketing and sales data to develop insights and make recommendations on areas for optimization. * Monitor and maintain data quality within the marketing database. * Evaluate new technologies and add-on applications to improve and optimize marketing team performance.

* BA/BS degree * Minimum 5-7 years experience in a marketing operations role. * Strong analytical skills and experience with reporting and data analysis. * Proficiency in marketing automation systems and integrating those systems with other technologies. * Ability to manage multiple projects at the same time in a fast-paced environment. * Technically capable, excellent communicator, and a desire to improve processes.