Digital Marketing Associate

As the leading producer of public service advertisements (PSAs) since 1942, the Ad Council has been addressing critical social issues for generations of Americans.

Ad Council is looking for a Digital Marketing Associate to support the management and production of social media advertising, SMS campaigns and our Google Grants program.

The Digital Marketing Associate is responsible for the following areas:

• Write and produce ads for donated Facebook and Twitter campaigns (this will be the primary part of the position)
• Write copy for SMS (texting) marketing programs
• Assist in the management Google Grants accounts for various clients, develop keyword strategies with our SEM vendor and campaign team for Ad Council campaigns
• Work cross functionally with campaign management on all projects
• Other digital tasks as assigned.

• Bachelor’s Degree

• Experience at a digital agency a plus

• Ability to be proactive and work independently

• Must have the ability to multi-task in a fast-paced, deadline-driven environment, is detail-oriented and have great organizational skills

• Excellent communication skills, both written and verbal

• Proficient in Microsoft Office programs

Preferred Experience:

• Experience managing and optimizing SEM programs

• Experience creating and optimizing Facebook and/or Twitter ads?

• Experience developing and managing SMS marketing programs (if you have worked on an in-house platform such as Mobile Commons, that’s a plus!)